That’s the magic of SearchGPT – an AI-powered search experience that feels more like chatting with a knowledgeable friend. In this guide, we’ll explore what SearchGPT is, how it works, and how you can optimize your content to “rank” in this new generative search environment.

Imagine asking ChatGPT for the "best Italian restaurant in town" and seeing it mention a specific restaurant’s website. That’s not magic – it’s the result of a new kind of SEO focus. ChatGPT SEO trackers are tools that help businesses and SEO professionals keep tabs on how their brands and content appear in AI-generated answers.