Best Perplexity SEO Trackers: My First-Hand Quest for the Ultimate LLM SEO Tool
- Mia (LLMia)

- Nov 11
- 12 min read
I’m an SEO specialist who’s seen it all – or so I thought. But optimizing for LLM search engines (think ChatGPT and Perplexity) threw me a curveball. When my boss asked how our brand was performing on Perplexity’s AI-powered search, I was like, “Wait, how do we even check that?” 😅

Traditional rank trackers wouldn’t cut it, because Perplexity doesn’t have a simple ranking page or Search Console to tap into (there’s no built-in analytics for Perplexity, which makes tracking tricky). I needed a Perplexity SEO tracker – basically, SEO software for Perplexity that could monitor if and how our website is showing up in Perplexity’s answer results. This kicked off my journey to find the best Perplexity SEO tracking tool out there.
Let me walk you through my step-by-step adventure, from initial confusion to finally nailing down the right tool (spoiler: I did find the one). Along the way, I’ll also share a handy Top 10 best Perplexity SEO trackers comparison. If you’re an SEO pro or digital marketer working with LLMs and AI search, buckle up – this story is for you.
Why Are Perplexity SEO Trackers Crucial for LLM SEO?
You might be wondering, “Do I really need a special SEO tracker for Perplexity?” In a word: yes. The search landscape is shifting. Large language model answer engines like Perplexity are quickly gaining ground. In fact, studies show Perplexity is already the second-biggest referrer of AI-driven traffic after ChatGPT. It doubled its user base from around 10 million in early 2024 to over 22 million in 2025. That’s huge growth for a search platform many people haven’t even heard of yet.
These LLM-powered answers often give users what they need without clicking through to any website. That means even if you’re ranking number 1 on Google, if Perplexity’s AI isn’t mentioning your brand, you’re invisible in that channel. As SEO pros, we “can’t rely only on Google traffic anymore – we need to show up where our audience is… and that includes Perplexity”.
The game has changed from “How high do I rank?” to “Am I being recommended by the AI?”. Traditional rank trackers focus on positions in SERPs, but LLM SEO trackers focus on presence, citations, and context. If Perplexity or ChatGPT answers a question related to your niche and doesn’t mention you, that’s a missed opportunity (and your competitor’s win). As one guide put it, tracking Perplexity results lets you see which queries your competitors dominate, so you can optimize and win back authority on those topics.
In short, Perplexity SEO trackers are crucial because they shine a light on this blind spot. They show you if, when, and how often your brand appears in Perplexity’s answers, which sources Perplexity cites for your topics, and even the sentiment or context of those mentions. Without these insights, you’re flying blind in the new world of LLM-driven search.
How to Find the Best Perplexity SEO Tracker?
So, how did I actually go about finding the best Perplexity SEO tracker (or as I jokingly called it, my “Perplexity visibility buddy”)? Here’s the process I followed:
Defining What I Needed: First, I listed what Perplexity SEO tracking software should do for me. I wanted to track brand mentions (citations) in Perplexity’s answers, see which questions or keywords trigger those answers, and know when competitors get mentioned instead of us. Essentially, a Perplexity SEO checker that could act like Google Analytics + Search Console for AI answers. I also hoped for multi-platform support (not just Perplexity, but ChatGPT, Bing’s AI, etc.) since LLM SEO is a multi-headed beast.
Researching Existing Tools: Next, I hit the web and literally searched for terms like “best SEO software for Perplexity” and “Perplexity SEO trackers”. To my surprise, a bunch of results popped up. It turns out the SEO industry has been busy! I found discussions on Reddit of marketers seeking a “Perplexity SEO tracker or visibility dashboard” (glad to know it wasn’t just me). I also stumbled on lists of LLM SEO tools and AI visibility platforms. It became clear I wasn’t alone in this quest – many SEO tool vendors have started offering AI search visibility features.
Some big-name SEO suites (like Semrush and Ahrefs) now include modules for AI results. There are also new specialized tools built just for LLM tracking (with quirky names like Otterly, Peec, and Hall). Honestly, it felt like falling down an SEO rabbit hole – in a good way. I compiled a list of the most promising Perplexity SEO tracking tools to try out.
Trying Out the Contenders: With my shortlist in hand, I began signing up for free trials and demos like a kid in a candy store. My criteria as a professional were strict: Accuracy (does it really find my brand mentions on Perplexity?), Breadth (does it track all the important LLMs, not just one?), Depth of insights (sentiment, share of voice, competitor analysis), and Ease of use (I don’t want to wrestle a clunky UI just to get data). Each tool had its own vibe. I was basically doing a mini audit for each: running the same set of prompts or keywords through their system, and comparing what they found.
Evaluating the Results: This was the analytic part of me kicking in. I looked at things like: Which tool found the most mentions of our site on Perplexity? Did the tool let me view the actual AI answer snippet (so I can verify it’s correct)? How frequently does it update the data – real-time, daily, weekly? Also, how many different Perplexity modes or models can it track? (Fun fact: Perplexity has multiple modes like “Perplexity Sonar” and “Perplexity Pro” – the better tools let me pick which ones to monitor.) I also noted pricing, because let’s be real, some of these were hella expensive.
Choosing “The One”: After weeks of testing (and probably annoying a few sales reps in the process 😇), I finally zeroed in on the best Perplexity SEO tracking software for our needs. I’ll reveal my top choice in a moment – but first, let’s look at the top tools that made my shortlist, and how they stack up.
Top 10 Best Perplexity SEO Trackers (Comparison Table)
Below is the roundup of the Top 10 Perplexity SEO trackers I found most worthy. I’ve included a brief note on what each tool is best for, especially regarding Perplexity SEO checking capabilities. If you’re hunting for a Perplexity SEO tracking tool, one of these will likely fit your style and budget:
Rank & Tool | Key Strengths for Perplexity SEO | LLMs Covered | Best For |
1. SE Visible (SE Ranking) | Best Overall – Comprehensive AI visibility suite; tracks actual AI answers (scrapes real responses) with cached proof. Offers daily tracking, sentiment analysis, competitor prompts, and multi-LLM support. Planned support for Perplexity is included (tracks Google’s AI, ChatGPT, and working on Perplexity integration). | Google SGE (AI Overview), ChatGPT, Perplexity (upcoming), Gemini, etc. | SEO agencies & pros wanting an all-in-one SEO + LLM solution (great value for the depth). |
2. Semrush (AI SEO Toolkit) | Powerful traditional SEO suite now with AI features. Identifies where your brand appears in generative AI results and provides audience sentiment and share-of-voice analysis. Has an AI crawler for site audits to optimize for LLMs. Integration is smooth if you already use Semrush. | Google SGE, ChatGPT (and likely others; focuses on major AI search platforms) | Those already in the Semrush ecosystem or who want rich analytics (sentiment, trends) in one place. |
3. Keyword.com AI Tracker | Dedicated AI visibility tracker with a focus on Perplexity. Lets you track specific terms and even choose between four Perplexity models (Sonar, Pro, etc.). Provides an AI visibility score, sentiment per query, and detailed citation. Supports very frequent monitoring (even hourly checks). | Perplexity (all modes), ChatGPT, Google’s AI, etc. | In-house SEO teams laser-focused on tracking brand mentions in Perplexity answers, with fine-grained control. |
4. Ahrefs Brand Radar | A big name in SEO joined the chat. Tracks LLM citations and mentions with an extensive database of prompts already collected. Instantly shows your brand’s presence and competitor share across many AI queries. However, it doesn’t yet allow custom prompt tracking and has a hefty price tag. Great for broad visibility metrics (mentions, impressions) if budget allows. | ChatGPT, Perplexity, etc. (LLM support via Ahrefs’ data; specific LLMs not openly listed, but it covers major ones) | Enterprise users and data geeks who need large-scale AI share-of-voice insights and can spend top dollar (it’s ~$199/mo for the add-on). |
5. Advanced Web Ranking (AWR) | A veteran rank tracker that rolled out a new AI Brand Visibility feature. It covers four big AI engines: ChatGPT, Perplexity, Claude, and Gemini. Instead of tracking individual prompts, it gives a topic-level view: which brands are mentioned most in your topic category across LLMs, sentiment of those mentions, and overlap with competitors. A unique approach that’s less about single rankings, more about overall visibility trends. | Perplexity, ChatGPT, Claude, Google Gemini | Strategists interested in high-level brand performance and trends in AI answers (and existing AWR users who want LLM data alongside traditional SEO). |
6. Peec AI | Specialized LLM observability tool. Tracks brand visibility across multiple AI platforms with a user-friendly dashboard. You get a visibility chart over time and can compare against competitors easily. It logs the actual chats where your brand was mentioned, so you can read the context. Peec AI emphasizes metrics like visibility %, position (if you’re the first cited source or lower), and sentiment. | ChatGPT, Perplexity, Claude, Gemini (designed for all major LLMs) | Marketing teams and agencies needing a pure-play AI monitoring platform with strong visuals and competitive benchmarking. |
7. Surfer SEO (LLM Tracker) | Surfer, known for on-page optimization, added AI tracking features to its toolkit. It provides daily visibility insights for content across top LLM platforms (e.g. ChatGPT, Perplexity). You can enter specific prompts to see if your content gets picked up, and Surfer’s content optimization guidance can help you improve your chances of being cited. The catch: it’s limited in volume (only a handful of prompt checks on mid-tier plans). | Perplexity, ChatGPT, Google’s AI (integrated within Surfer’s platform) | Content marketers already using Surfer for SEO, who want to dip their toes into LLM SEO without getting a separate tool. |
8. Search Atlas (Quest) | An all-in-one SEO tool with a twist: it has a feature called QUEST specifically for LLM visibility. You input your brand or topic, and Quest runs searches across popular LLMs to see what answers are generated. It then identifies which source URLs those answers came from. This is great for discovering which content pieces LLMs like Perplexity rely on, so you can target those sources or gaps. Search Atlas also offers content creation and regular SEO features, making it a multi-tool. | ChatGPT, Perplexity, (plus likely others like Bard/Gemini – covers “popular LLMs”) | SEOs who want a one-stop shop (keyword research, content, and LLM tracking) – especially useful for finding content gaps where competitors get cited by AI. |
9. Otterly AI | A newer entrant offering affordable LLM tracking. Otterly works like a rank tracker but for AI: you plug in prompts or keywords, and it monitors which domains get mentioned in the answers. It has a clean, beginner-friendly interface and even does AI-specific keyword research (suggesting how to turn your SEO keywords into AI-friendly prompts). Big plus: it’s budget-friendly, starting around $29/mo, and they have a 14-day free trial. You won’t get all the bells and whistles of pricier tools, but it covers the essentials of Perplexity SEO checking – including daily tracking and sharable reports. | ChatGPT, Perplexity, Google AI, etc. (designed for multi-LLM tracking) | Freelancers and small businesses on a budget who need to monitor AI search presence without breaking the bank (or anyone wanting to test the waters with a free trial). |
10. Hall (Free LLM Tracker) | Hall makes the list for being one of the only free ways to get some Perplexity tracking. It’s a lightweight LLM SEO tool that lets you input up to 25 prompts on the free plan. Impressively, it covers multiple platforms (ChatGPT, Google’s AI, Perplexity, etc.) even in the free version. The dashboard is simple and gives you an overview of where your domain shows up, including how often and on which platforms. Of course, free has limits – if you outgrow 25 prompts or want more frequent data, their paid plan jumps to enterprise-level pricing. But for getting a basic sense of your Perplexity SEO visibility without spending a dime, Hall is clutch. | Perplexity, ChatGPT, Google SGE, Bing (AI Mode) – major LLMs | Newcomers to LLM SEO or anyone who wants to test the waters for free. It’s a great learning tool to see if investing in a full-featured Perplexity SEO software makes sense for you. |
(All product names and features are based on my testing and the latest info as of late 2025 and early 2026. Always double-check current capabilities, as this tech is evolving fast!)
My Winner: Why SE Visible Stood Out as the Best Perplexity SEO Tracker
After all the trials and comparisons, I crowned SE Visible as my go-to solution – the best Perplexity SEO tracking software for my needs. Here’s why I fell in love with it:
Holistic AI Coverage: SE Visible (part of SE Ranking’s platform) didn’t just limit itself to Perplexity. It covers every major AI search engine I care about – Google’s AI results, ChatGPT, Bing (and it’s continually adding more like Claude and Gemini). It’s comforting to know the tool isn’t a one-trick pony; as new AI search platforms emerge, SE Visible is likely to support them too. It’s truly built for the LLM SEO era, not just Perplexity in isolation.
Accurate, Real Results: What really blew my mind – SE Visible actually scrapes the real AI answers from sources like Perplexity and ChatGPT and saves screenshots/cached copies. That means when it says “your site was mentioned for X query,” I could click and literally see the snippet of the Perplexity answer that contained my URL. No guessing, no “trust us, you were mentioned.” I could verify every citation with my own eyes. This transparency gave me a ton of confidence in the data.
Competitor & Context Insights: Not only did I see if we were mentioned, but SE Visible also showed who else got mentioned alongside us and in response to which prompts. It tracks prompts that cite competitors and how our share of voice compares in those AI answers That helped me pinpoint content gaps – for example, discovering that for the question “What’s the best SEO software for Perplexity?”, Perplexity was citing a competitor’s blog and not ours. Insights like that are SEO gold, letting me know exactly where to focus our content improvements.
Daily Tracking & Trends: SE Visible updates data daily, so I was able to monitor our progress over time. When we published a new guide and did some answer engine optimization, I could see if our visibility score in Perplexity went up the next week. It’s like rank tracking, but instead of “we moved from position 5 to position 3 on Google,” it’s “Perplexity cited us in 6 out of 20 relevant queries this week, up from 3 last week.” Those are the new KPIs we’re starting to care about.
All-in-One Platform: Since SE Visible is part of a larger SEO platform, I also got the benefits of traditional SEO tools (rank tracker, site audit, etc.) in the same dashboard. For an SEO old-timer like me, it’s nice not having to juggle a dozen separate apps. And surprisingly, the price for SE Ranking + SE Visible was quite reasonable compared to buying something like Ahrefs’ add-on or a standalone enterprise tool. It offered the best bang for the buck in my opinion, which matters when you need to justify ROI on a new tool.
Of course, no tool is perfect. SE Visible’s UI had a learning curve (AI features were initially spread across different sections), but once I got the hang of it, it was all smooth sailing. And they were rolling out updates fast – by the time I finished my trial, an update had already unified some interfaces.
In the end, SE Visible ticked all my boxes for a Perplexity SEO checker and then some. It gave me confidence that I’m not missing critical insights from the AI search frontier. Now I can walk into our next strategy meeting with actual data on our brand’s presence (or absence) in LLM answers, rather than shrugging my shoulders.
Final Thoughts: Navigating SEO in the Age of Perplexity
My journey to find the best Perplexity SEO tracker was eye-opening. It felt like being a newbie SEO all over again – learning new metrics, new tools, and even new jargon (hello, “AEO” or answer engine optimization 😜). If you’re an SEO professional or digital marketer, my advice is don’t sleep on LLM SEO. Tools like Perplexity are no longer just geeky toys; they’re driving real traffic and influencing buyers. Perplexity’s users are highly engaged – studies found they spend more time on sites and view more pages than typical Google users. That means if you can get cited in a Perplexity answer, you’re likely to get a visit from a pretty qualified lead.
Using a Perplexity SEO tracking tool is like having x-ray vision into this new world. It shows you where you stand and how to improve. Whether you go with a heavyweight like SE Visible or try a niche solution, the important thing is to start adapting. I’ve personally gone from skeptical to stoked about LLM SEO. There’s a bit of Wild West vibe still – things change quickly, and every week you hear about a new AI search update – but that also means big opportunities for those who stay ahead.
So, my fellow SEO folks, it’s time to expand our toolkit and mindset. Track those Perplexity brand search results, learn from them, and tweak your strategy. The best Perplexity SEO software for you will make this process feel less like chasing a mystery and more like a regular (dare I say, fun?) part of your SEO routine.
No doubt, we’re entering a new chapter of search. With the right Perplexity SEO trackers in hand, you’ll be ready to conquer the LLM SEO game – and when your boss asks how the brand is doing on that “Perplexity thing,” you’ll have an answer backed by data (and maybe a few cool charts) to show off. Good luck, and happy tracking! 🚀








When I first started tracking Perplexity, it felt like trying to read a search engine’s mind while it was still learning to think. One day your brand is in the answer, the next day it’s gone — no warning, no logic. But that’s exactly where the fun begins.
The biggest trick? Treat Perplexity like an LLM, not a search engine. Don’t just optimize pages —optimize your entities. Make sure your brand, product, and key experts are constantly reinforced across the web.
Another tip I’ve learned the hard way: monitor answer consistency, not just visibility. Sometimes you’re not fully visible, but parts of your content get paraphrased or cited. That means the model “remembers” you — use that moment to strengthen those signals…
Here is my story: Imagine you wake up one morning, open Perplexity, and think:“Okay, this thing is basically eating (or will eat) half the SERP… how do I even track this?”
You start looking around, expecting there to be some shiny, all-in-one Perplexity SEO Tracker everyone talks about... So, here is what I did: 1. Step into the SEO jungle (a.k.a the community) 2. You test Perplexity manually like a detective 3. Then you hit the “there-must-be-a-tool-for-this” moment 4. Tools that track citations in AI answers 5. Tools that track traffic loss from AI search 6. Tools that track your brand’s presence across LLMs 7. Then you mix everything into one system 8. And finally, you repeat the ritual
I think Perplexity is the most promising LLM entity for SEOs right now. It structures information really well and presents it in clean tables and charts — love that.
Also, it’s super helpful to have trackers that monitor Perplexity’s performance. Thanks for putting this together